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Wine News / April 6, 2016

April is Western Tough Month!

Tough Enough to Wear Pink is on a mission to turn the Western community PINK this month! They’re claiming April for their own! The goal is to get the word out about breast cancer awareness and research this April, designating it Tough Enough to Wear Pink month.Like many…

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Style, Wine News / April 1, 2016

“Power in Pink” Photo Sweepstakes

Are you Tough Enough to Wear Pink? Share photos of yourself sporting pink gear and you’re entered to win! Capture moments that show Tough Enough to Wear Pink that there is “Power in Pink” and support for breast cancer all over the world.Upload your photo to the Tough…

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Style, Videos / December 8, 2014

Tough Enough Celebrates 10 Years and $20 Million Raised at THE Rodeo of the Year

Tough Enough to Wear Pink and Purple Cowboy Wines are living it up this week in Las Vegas for THE biggest rodeo of the year – the Wrangler National Finals Rodeo!Purple Cowboy Wines is a part of the Wine Sisterhood family of wines and is a proud supporter of Tough…

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Style / December 5, 2014

Celebrate the 10th Anniversary of Tough Enough To Wear Pink: $17 million raised since 2004

Leaves are falling, temperatures are cooling off, pumpkin-spiced everything has hit the shelves, but we’ve only got one thing on the brain this month – PINK!  Tough Enough to Wear Pink! It’s breast cancer awareness month and we’re showing our support by wearing pink and drinking purple…

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Uncategorized / October 10, 2013

Breast Cancer Awareness Month: The Healing Power of Laughter

“I have always felt that laughter in the face of reality is probably the finest sound there is and will last until the day when the game is called on account of darkness. In this world, a good time to laugh is any time you can.” – Linda EllerbeeOur friends…

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